WEEDCAST.NET

Women’s Health

Last week I learned in my Nutrition class that HDL stands for High Density Lipoproteins and are heathy for me. I also learned that LDL stand for Low Density Lipoproteins and are less healthy for me. Can you explain exactly what a High Density Lipoprotein and a Low Density Lipoprotein are and why HDL is healthy and why LDL can be unhealthy? Read the rest of this entry »

Gapping Generations

I’ve never been a big believer in the philosophy of the so-called “generation gap.” Although it would explain a few insignificant differences in trivial matters such as music (I’m not crazy about the lyrics in many of the songs today) and decorating preferences (photos of my Mother’s old orange curtains make me gag), generally similarities prevail, and the things that I consider important are the same as those of generations of women before me. And thus, I have scoffed at this “generation gap” ideology in the past, wondering who on earth had the time to separate people into such silly little slots. That is, until the other day… Read the rest of this entry »

The Intimidation Factor. Part 5

Marketing implications

From a marketing perspective, the degree of comfort people have about exercising in an environment that is accepting of their present physical capabilities holds an important clue for why a portion of the deconditioned population feels intimidated about using health clubs. Read the rest of this entry »

The Intimidation Factor. Part 4

People who have not worked out for a while have a poor assessment of their physical capabilities and their present physical state. In other words, long-term-inactive consumers appear to relate not working out with deterioration in their physical capabilities and present physical state. Read the rest of this entry »

The Intimidation Factor. Part 3

The present research project

Present research assesses how images intimidate people into not working out in an exercise facility.b Two common types of facilities have been researched: health and sports clubs and worksite-based facilities. Read the rest of this entry »

The Intimidation Factor. Part 2

The cognitive system. The cognitive system includes five higher mental processes that have an impact on how the symbols attached to an exercise facility affects the consumer:

1) Understanding or interpreting the meaning of symbols and other aspects of the exercise facility that are important to the individual. Read the rest of this entry »

The Intimidation Factor. Part 1

Research reveals the reasons people feel intimidated by exercise facilities and suggests some wisdom for removing market barriers.

Broadening the market for exercise facilities requires knowing how to remove the barriers that cause people to feel intimidated. Read the rest of this entry »

Playing God, a Funny Proposition

Only a month or two after my father passed away (it’s all a blur to me now), I went in for some lighthearted humor in Hermosa Beach, California at the Comedy and Magic Club where Jay Leno does his thing almost every Sunday night during the summer months. Read the rest of this entry »

Getting Started In Track and Field

Here are some tips for getting yourself started in this exciting, rewarding sport. When I stop to trace my steps in the sport of track and field, the first picture that comes to mind is of myself as a young child running pell mell through the woods (or a meadow or at the beach or wherever I happened to be at the time), jumping over logs, racing against the wind just for the sake of feeling my body exert itself, propelling itself forward. Read the rest of this entry »

Breast Cancer Patients May Benefit from Exercise

Although many women within the early stages of breast cancer suffer from side effects such as nausea, anxiety and fatigue as a result of treatment, new findings show that exercise may help to alleviate symptoms and improve physical functioning. Read the rest of this entry »